Social Media ROI

Monitor Social Media Activity – Track the Effectiveness of Your Twitter Conversations

Last week’s blog talked about the importance of listening and monitoring Social Media activities.  This week, we look at one of the many Social Media monitoring tools that are available today. At the Women 2.0 Founder Friday event in San Francisco last week, Jenn Deering Davis co-founder of Appozite spoke about their product TweetReach, a tool that measures … Continue reading »